Night out

Leaving a hotel under photographers' flashes and a few steps to the car.

In the frame

A heroine in a black fur coat steps out of a hotel's revolving doors. Security, photographers, flashes — and a few steps to a black car.

Idea

A society column in a few seconds: hotel doors, photographers, a car.

Visual language

Evening light, the brass and glass of the entrance, flash glare, the texture of fur, the contrast of black and skin tones.

How it was made

1. 01Concept. We start by discussing the task, the product and the result you expect. If the project doesn't have an idea yet, I develop a concept and gather references.
2. 02Production. I create the images or videos, select the strongest options and refine the details. I keep an eye on composition, light, the characters' anatomy and how accurately the product is reproduced.
3. 03Post-production. I do the final post-production, retouching and editing, and prepare the materials in the agreed formats.